Kalmbach Media
  • Waukesha, WI, USA
  • Full-time

Kalmbach Media, a leading multi-media company serving enthusiast markets, is looking for a qualified Digital Designer to join our Marketing team. The individual will be responsible for creating and contributing, both visually and strategically, to all marketing campaigns. The Digital Marketing Designer will be responsible for the conception and design of multi-channel digital marketing campaigns. He or she will have a strong knowledge and understanding of creating, testing and troubleshooting email templates, regularly reviewing email related reporting to monitor performance, and a developed understanding of all technology and systems used in the role and their dependencies on one another. He/she will analyze, refine and push our existing designs to increase KPIs in alignment with the digital strategy at Kalmbach Media. This individual must excel in a fast-paced yet fun and collaborative environment.

 

JOB DUTIES/RESPONSIBILITIES:

  • Create new and update existing design assets for multi-channel digital marketing campaigns.
  • Design and build responsive HTML templates for email marketing initiatives with consistent rendering across email clients and browsers.
  • Maintain branding standards and consistency among all brands and assets.
  • Use Adobe Creative Suite to design for email, mobile and web collateral.
  • Manage project calendar deadlines with various departments and remain flexible with the ability to turn around projects on short time lines where needed.
  • Monitor performance of email campaigns and implement strategies for optimizing engagement.
  • Stay on top of design trends and email industry best practices to continually test and innovate.
  • May design some print marketing collateral including but not limited to direct mail, postcards, flyers, inserts.

 

EDUCATION & EXPERIENCE: 

  • Bachelor's Degree in Graphic Design, Web Design, Marketing or a related field or equivalent work experience
  • Excel at digital design, including: responsive design, email design, social graphics, landing pages, PPC ads, digital marketing material
  • Proven work experience as a designer; 5+ years experience working in design or marketing
  • Solid understanding of graphic and design fundamentals with strong knowledge of Adobe Creative Suite and digital marketing trends.
  • Proficient in HTML and CSS
  • Knowledge and experience with email service providers; Familiarity with Yesmail a plus
  • Basic understanding of developing dynamic HTML email templates which utilize JavaScript
  • Familiar with designing and testing responsive email across multiple platforms and devices
  • Highly creative and conceptual with ability to convey ideas clearly
  • Ability to collaborate, listen and incorporate other people's ideas and feedback a must
  • Excellent time management and organizational skills with meticulous attention to detail

 

HOW TO APPLY: 

To be considered for this position you must complete our online application and attach your resume along with:

  • A detailed cover letter outlining your qualifications and experience as it relates to this position
  • Your salary requirements

 

We are located in Waukesha Wisconsin, about 20 minutes west of Milwaukee. We offer a customer focused work environment and excellent benefits!

 

Kalmbach Media Co. is an Equal Employment Opportunity employer as defined by the EEOC.

 

Kalmbach Media
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